The FeelBetr Experience

Ashleigh Brown's connection to the landscape of women's health is deeply personal, and her professional journey is a unique tapestry woven from the dual passions of building brands + building families.

Her intimate understanding of women's health challenges began early in life, as she bore witness to her mother's ill-fated battle against metastatic breast cancer. This formative childhood experience and the subsequent loss of her mother instilled in her an enduring and profound empathy for women navigating the healthcare landscape, and it continues to fuel her active championship of healthcare transformation, inclusivity, and equity.

With a career spanning over a decade and a half, Ashleigh's background rests at the nexus of reproductive healthcare, creative services, and information technology. Her resume includes executive roles in Assisted Reproductive Technology (ART) and Reproductive Endocrinology & Infertility (REI); FemTech; and digital media & advertising, where she honed her ability to craft compelling and resonant narratives for consumer brands like Hallmark, ESPN, Viacom, and Nike.

Ashleigh is a fervent advocate for women's health, and believes that resonant brand experience transcends transactions and fosters community in which women's stories are heard, validated, and amplified.

She is both a master and student of brand, and is passionate about the dynamic use of brand experience and partnerships to support strategic goals across product, business development, and marketing.

Her aim is to ensure that every user and customer touchpoint authentically represents FeelBetr's mission and values, and she considers success the achievement of a brand identity that serves FeelBetr's product vision and fulfills its ambitious mission of closing the women's health data gap.